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The beginning of a great Neapolitan story
ISAIA was founded in Napoli in the 1920s thanks to the intuition of Enrico Isaia, forefather of the family, who opened a fabrics store for the most renowned tailors in town. In later years, Enrico set up a small workshop next to the store, where skilled craftsmen made tailor-made men's clothing.
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A new tailoring Home
Isaia, who then debuted in male tailoring, was born in 1957 in the wake of a great and proven experience in the fabric, matured in the drawer shop of founder Enrico Isaia. True textile wizard, Enrico an extraordinary connaisseur, whose legendary ability to choose had become a true point of reference for the Neapolitan tailoring and for the whole south.
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Tailoring and internationality
In the early 1980s, as the brand gained recognition and the new and more aggressive business strategies, Isaia began a process of industrialization and internationalization, which led to distribution of its products abroad: in Europe, Japan, China and America.
The Isaia man is like Napoli. He knows how to go beyond shared definitions and stereotypical clichés. Passionate, sophisticated, irreverent, eclectic and elegant, style for him is a matter of instinct. Dynamic, classic, contemporary, and ever-changing, he is always searching for his own style. He believes in uniqueness and his clothing expresses the most harmonious, simple and natural representation of his personality.
the success of a family
Isaia's history and success are based on the concept of made in Napoli, a value meant both as neapolitan tailoring tradition and as exclusive product knowledge, esteemed around the world.